They missed a trick there.
Should have called it ‘Hej’ as that’s also ‘Hello’ in most Scandinavian countries.
More friendly sounding than Hedgy which just makes me think ‘Edgy’
Be something to watch and is an interesting idea. Seems a little over complicated once Nubits enters the equation though.
Another one, that is old: Coinapult Launches LOCKS, Aiming to Eliminate Bitcoin Price Volatility
Tether (formerly known as RealCoin) is an entrant too: http://www.coindesk.com/realcoin-relaunches-tether-avoid-altcoin-association/
nxt’s asset coinUSD also.
HOW IT WORKS
We use multi-sig technology and the oracle method to create, enforce and settle OTC forward contracts on the Bitcoin block chain.
Hedgy seems to be into Ethereum now, departing from bitcoin: http://www.coindesk.com/bitcoin-startup-hedgy-blockchain-firm/