This is an interesting idea and I just spent quite a bit of time thinking about it.
It would seem that offering a third product as an asset would have advantages and disadvantages. I think you are correct that the most obvious advantage is that it would provide a product offering for crypto users who are still stuck in a âfixed-supply currencies are goodâ mindset to engage with Nu. It would be a ramp onto our brand.
The flip side of this however is that it dilutes what Nu stands for, somewhat. To me Nu represents a flexible digital currency that can evolve and adapt to changing market conditions. Bitcoinâs market cap is not driven by a core ideology that fixed-supply assets are somehow more useful (they arenât); it is driven by speculation and the belief that a BTC will be worth more in the future with greater adoption. We should be careful in adopting a flawed design simply because it is popular at the moment.
Your idea sparked something in my mind though. The fundamental reason for introducing this asset, as I understand it from your description, is to incentivize a higher transaction volume and usage of NuBits. That is a worthy behavior to incentivize.
My idea:
What if we created a new fixed-supply PoT asset called âNuRewardsâ (or NuPoints, NuTokens, etc.)? Think of it as a merchant-targeted loyalty program that is reset each year. It would be similar to existing loyalty points programs like AirMiles. NuRewards would not be a core product like NuBits or NuShares, rather it would be a secondary benefit to engaging with the Nu brand.
If we wanted a continually evolving snapshot of merchant loyalty we could structure NuRewards like Freicoin, except with 100% demurrage after 12 months, and set the rate of asset expansion to counteract this for a constant supply of NuRewards. In this design the most recently earned NuRewards would be the most valuable, meaning that merchants would have an incentive to continually process NBT transactions.
At any given point in time the merchants with the most NuRewards in publicly-known addresses would be featured prominently on our website and in our marketing materials as âgold partnersâ or something similar. In this way, owning the asset would have a very real tangible benefit (marketing and promotion for a merchant), as opposed to just being a vehicle for speculation like Bitcoin. Secondary markets that traded NuRewards would become popular as well, as you could essentially purchase advertising on the NuBits website by owning enough of them at any given time.
It is very likely that the most active NBT addresses in the future will belong to merchants. This idea would incentivize them to continually maximize their NBT transaction volume in exchange for advertising and PR benefits on our highly visible website.